What happens when a company outgrows it's name? Or, as Susan so delicately puts it, "What happens when a company wants to outgrow it's reputation for marketing death?" If you've seen the new commercials for Altria (the death merchant formerly known as Philip Morris), you might think they've turned over a new leaf, realized the error of their ways, and have decided to stop selling cigarettes. Of course, if you'd thought that, you'd be horribly naive, but that's another story.
Besides, as the commercials demonstrates, there is SO much more to Philip M...er, Altria. They'd just prefer we not focus on the negative (Hey, it worked for Accenture, the ethical vacuum formerly known as Arthur Andersen, right?). Guess what, though? A death merchant in a new suit is still a death merchant. If your retirement money is in Altria, you are complicit in the marketing of cancer and death, no matter how many "feel good" commercials they put on the airwaves. Think about it.
